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Paypal Debuts Mobile Express Checkout to improve Ecommerce Web Design
Mobile payment processes have long been the bane of would-be mobile commerce titans. The balance between security and ease of use has been difficult to achieve, but Paypal’s beta partners for Mobile Checkout Express have seen great results from using the product so far.
Mobile Checkout Express will allow users to opt into the service and stay logged in between various mobile apps.
Paypal says the new product is also easy to use for existing merchants who already use Paypal Express Checkout on their web-based stores.
Many of Paypal’s beta-tester merchants for Mobile Express Checkout have reported double-digit sales growth on their mobile ecommerce web design platforms since adding the feature. Paypal plans to give Mobile Checkout Express merchants the ability to accept credit card payments in addition to PayPal (through a VeriFone partnership) in early 2011.
In other mobile news, Paypal is introducing new location-based features for the 3.0 version of its iPhone app, allowing users to find nearby businesses that accept Paypal. The feature, called Paypal Local, will initially be available in the San Francisco Bay Area and will roll out to other locations soon.
Paypal has had a few notable successes on the mobile front this year. Its iPhone app debuted quite successfully in April. And this fall, the company’s new iPhone check-depositing app made quite a splash, racking up $100,000 in deposits in its first day and a half in the App Store. The company also rolled out a second version of its Android app over the summer.
Will you be comfortable checking out online on companies Ecommerce Web Design platforms?
Print article | This entry was posted by areatrade on October 28, 2010 at 8:08 am, and is filed under Ecommerce Web Design, Industry News. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |