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Posts tagged The Social Network
Earn Some Inexpensive Online Exposure for Your Small Business
Oct 16th
So you’ve started a business. You’ve incorporated, you’ve set up a great website and/or blog, and your social media strategy is in place.
Now, if only you could get the word out. Sometimes you need to do more than rub two tweets together to generate a little buzz. If you’ve exhausted your personal social networks, the next step is to reach out to the online media world and get some exposure.
If you’re just starting out, you may not have the capital for a water cooler, let alone a full-time PR agency. But there are a few ways to get your biz covered in the right online circles if you’re willing to put in some time and effort. We spoke to some PR pros to find out how to tap into the online media and get your biz a little exposure without breaking the bank.
Answer Public Media Queries
Bloggers and reporters are always hunting for interesting stories, products and companies to cover and discuss with their audiences. For news outlets and blogs that foster very niche coverage, it’s not always easy to find sources.
That’s where media query services like HARO (Help A Reporter Out) come in. It’s a place where media pitches are sought More >
Babes Online – 75% of Children have online presence (UK)
Oct 8th
According to a recent international survey of 2,200 mothers, 81% of children under the age of two currently have some form of online presence — ranging from photos uploaded and shared by their parents, to a full-fledged profile on a social networking site. A full 92% of children in the U.S. have an online presence by the time they are two, compared to 73% in western Europe.
The study, which was conducted by Internet security firm AVG, found that nearly one in four children have an online presence before they are even born. On average, 23% of parents share images from prenatal sonograms on the web; a full third do so in the U.S. The practice is even more common in Canada (37%), and significantly less popular in western Europe (13-15%) and Japan (14%).
After birth, 7% of babies and toddlers have an e-mail address created for them (12% in Spain), and 5% have their own profile on a social network.
When asked why they were inspired to post images of their infants online, more than 70% of parents said it was because they wanted to share them with friends and family; 22% of mothers said they wanted to expand the content on More >
Facebook CEO Mark Zuckerberg in The Simpsons
Oct 5th
Facebook CEO Mark Zuckerberg voiced himself in last night’s episode of The Simpsons, “Loan-a-Lisa” — a rare public appearance of sorts for the usually private executive.
In the episode, Lisa Simpson takes a friend to an entrepreneur expo to convince him to stay in school. She’s dismayed to find that everyone at the expo (except the janitor) dropped out college to found their companies, including Zuckerberg. Two other famous drop-out executives also appear in the scene: Bill Gates and Richard Branson.
Zuckerberg gets most of the screen time, and he appears again in a brief status update gag at the very end of the episode.
The timing of Zuckerberg’s cameo is likely no coincidence since the Aaron Sorkin-penned film The Social Network just hit theaters. It tells a story about the young, not-yet-dropped-out Zuckerberg’s attempts to get Facebook off the ground.
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